Showtime faz uma parceira inédita com a NetFlix para oferecer Californication- uma comédia estrelando David Duchovny, com DVDs e streaming online.

Showtime is partnering with movie-rental company NetFlix to preview its new series Californication, part of an aggressive campaign to promote its original programming now that dominant pay-cable player HBO has lost its signature series, The Sopranos.Starting July 24, three weeks prior to its Aug. 13 debut, NetFlix will offer Californication—a comedy starring David Duchovny as a troubled novelist and single father—through both its DVD mailer service and online streaming.Entire article here: http://www.broadcastingcable.com/art...html?rssid=193